Opinions about using the grid systems vary from expert to expert. Some experts are of the opinion that the designer’s creativity becomes limited when the grid system is adopted. There are other experts who contradict this opinion. According to them the frame work gives a scientific basis for the perfection of design. The believers of either of these two contradicting opinions have a lot of justification for what they say and claim.
A web design layout that is based on the grid system offer many options to the designers.
The grid design serves as a basis for all web pages. All the digital work is in pixels. This implies that the work will obey the rules of height and width. Visual artistic effect is produced along with distance and spacing between the points.
Mobile design first
An ideology that has surfaced recently is to begin with a mobile website and build it up. You can start by planning the most significant interface elements and add them into a mobile layout, dropping the ones that don’t fit. Parallel to this you can plan for the layout’s response when the window expands. It will then include one or two sidebars and several other elements. Generally, the desktop browsers will be comfortable with any layout format as long as everything functions efficiently.
Most social media websites, such as Twitter, Tumblr and Pinterest have applied infinite scrolling effects for timelines, user feeds, homepages and dashboards. Designers have questioned the usefulness of this trend, because users have difficulty in generating permalinks for various pages. This style is not suitable for all websites, only ones that allow loading information which does not need specific pagination style. Most social network user feeds have information that is dynamic and changes constantly with updates over time, and users don’t want to click ‘next page’ for the next page of tweets or status updates. Infinite scrolling is incompatible for blog archives, as readers may want to read page 10 or 20 directly instead of scrolling endlessly.
Minimalism and whitespace
Both minimalism and whitespace are concepts that have existed in web design for years; however, they have evolved to fit into the recent spectrum of creativity. Several websites use whitespace as their design tool to direct users’ attention towards the main content. Even crowded websites can use whitespace in small sections to alleviate space. A common misperception is that whitespace must all be white. In fact, dark layouts also use whitespace to allow some breathing space without clutter. Leaving gaps for spaces between paragraphs and headings makes the content user-friendly and less intimidating for the readers.
Natural design elements
Numerous changes have come about because of the CSS3 specifications. Some topics that exhibit the more advanced features include keyframe animations and @fontface. Even fundamental CSS3 properties are influencing application of natural design within layouts such as box shadows, background gradients or rounded corners. Some years ago, the same styles would have needed images, but today, you can design your mock-up entirely in-browser with CSS3, generating the same effect. 2013 will see images being built into layouts replaced by compliant CSS properties.
Big photo backgrounds
The big photo background trend seems to be here to stay. An increasing number of portfolios and websites are launching this design. Based on the use of colours or background style, a website layout can be adjusted to communicate specific emotions or feelings. Large photos provide an effective way to convey specific emotions. This might not be the right trend for everyone, but it creates an aesthetic effect where sufficient space is available. There can be issues in fitting the content on the layout, so that it is clearly readable. This option works best for landing pages for design agencies, personal websites or design portfolios.
There are many people today who label themselves as web designers just because they have the tools needed in making web designs. Unfortunately, not everyone who has this label is a professional in the field of designing websites. Usually, it is because of these non-experts that many businesses end up redesigning their website.
Most non-experts or freelance web designers use standard graphics, fonts and elements in coming up with a design for a website. Since what they use is standard, the design would not be dynamic, effective and memorable. Moreover, it would not be able to deliver the message, which is a necessary thing to most websites today. Sometimes, there would be issues such as browser compatibility as well as website optimization.
Professionals are different. Unlike freelance or non-experts, they follow a step-by-step process in making web designs. This process would require research, conceptualizing, reflection and sketching. The design process consists of the following:
• Taking initial deposit
• Client submission of design description or preference
• Design briefing with co-designers
• Client briefing regarding the design
• Designing process
• Submitting design preview for client
• Revisions to the design
• Design approval
• Coding the design
• Website approval
• Final revisions
• Launch of the site
“How much would a businessman spend on professional web designers” is a question frequently asked. It is difficult to answer such question because of the many specific details that may be involved in the project. Each website or business has its own different needs. The best way to answer this question is to identify first the factors involved in pricing a website. The factors involved would be the number of pages, images to be re-sized and formatted, how much content would be coded, the number of design revisions, the features it can have and many other factors that must be considered. It would be much better to request a quote from the web designers instead.
Although professional and non-professional designers are thrown together over the internet, it is still easy to find the professionals. Even a simple Google search will lead to thousands of results already. In order to make sure that investing in a design is not wasted, it is highly important to do some research first. Always read the company sites of these experts. See to it that they have all the information needed in order to know what they have to offer. Of course, reading reviews and opinions of previous clients can be of help as well. Lastly, it is important to contact the company personally.